Meet the Artist

The Woman Behind the Brows

Trained in London & India · Indian + Korean techniques · Bergen County's threading specialist since 2015.

Inside Nitu's Threading Salon

"Beauty is not just how you look, it's how confident you feel in your own skin." — Nitu

Nitu started her salon in 2015 after mastering the art of eyebrow threading, building a strong reputation for her precision and gentle technique. She later continued her education, earning multiple certifications and traveling internationally, including training in London to learn modern beauty methods while still staying deeply connected to traditional practices. Her journey also brought her back to India for advanced courses, where she refined her skills while honoring her cultural roots.

In 2025, she expanded her vision by opening Veda by Nitu's, an Ayurvedic wellness space focused on natural balance and self-care. She created her salon with one purpose in mind: to help women feel confident, cared for, and beautiful in their own way.

Est. 2015 Rutherford, NJ Threading Specialist Trained in London & India Indian & Korean Techniques Veda by Nitu's — Ayurvedic Wellness
Book an Appointment at Veda

Indian + Korean techniques, refined since 2015

Indian Threading

Centuries-old precision technique using a single cotton thread. Removes hair from the root with no chemicals, no heat, and no skin contact beyond the thread itself. Gentlest method available.

Korean Skincare

Modern, hydration-first products designed around a multi-step facial protocol. We blend Korean actives with traditional Indian herbal ingredients in our facials.

Ayurvedic Hair Care

Traditional Indian scalp treatments — warm oil massages, regrowth protocols, migraine relief, and our signature Hydra Keravive treatment. Gentle, deeply nourishing.

Visit us in Rutherford

Walk in any day for threading. Call ahead for facials, lash lifts, and longer treatments.